Friday, 27 May 2016

EP Review: NINA - 'Beyond Memory', released 27 May 2016 via Aztec Records

NINA - 'Beyond Memory'
Release date: 27 May 2016 via Aztec Records

It is Friday guys and it’s time to put the feet up while enjoying some peace and well deserved rest. This is going to be a weekend where the head banging and other energetic moves will be parked for a while. So do what we do? I have something for you, get your headset on and your favourite drink and let me introduce you NINA and her four tracks EP 'BEYOND MEMORY' including two remixed versions of Beyond Memory and Purple Sun.

Citing Depeche Mode as one of her major influence NINA, a German Pop singer based in London, has a beautiful voice that suits perfectly the atmospheric tempo and synth on Beyond Memory. While I prefer the second song Purple Sun with its delicate intro, where a subtle guitar complement the piano/synth, I found myself pretty receptive to the gentle Oscillian Sun Dream Remix of the same song, which could do very well on radio with its mid-tempo.

Four tracks with a distinctive sound, so no wonder why her songs - we are speaking about proper songs here - were warmly welcomed and utilized in Advertising (Mercedes) and other media vehicles. Now this could also be a double edge sword for NINA. Albeit this is no elevator music, NINA has been selected on the Accelerator Program by The MIDEM and she has been touring too.

She is an artist on a busy segment, this is the third EP for NINA and all the pointers are directing her towards success but will she be more than a one hit wonder in advertisement circles... this is up to you.

By Pascal Derrien

Overall: Pleasant and lovely voice, groove does not have to be metal :)
If You pick one: Purple Song (Oscillian Sun Dream Remix)
Live Test: To be tested.

1. Beyond Memory
2. Purple Sun
3. Purple Sun (Oscillian Sun Dream Remix)
4. Beyond Memory (Liam Keegan, Nilesh Parmar)

No comments: